'Do You Make These Mistakes When
Picking a Cart or Kiosk Product?'
'Do You Make These Mistakes in English?'
This was the headline of one of the most famous
mail order ads in history. It was written to advertise
Sherman Cody's course on English.
The ad unchanged ran for 42 straight years... by an advertiser that counted coupons and
tracked results. It MADE money!
The Russian immigrant who wrote the ad, Maxwell
Sackheim... went on to become an elite copywriter
for the rest of his life.
When other copywriters saw this headline, and
ad... their first response was..
'That's it? It's too simple. Where's the JUICE?'
And each time Maxwell would respond,
'That's what tested out.'
'Do you want the juice... or do you want to make
The headline was so strong, it was unbeatable for
42 years. It outpulled every other ad the world's best
copywriters could hurl against it!
Sherman Cody's School of English ran the ad... and
ran it for 42 straight years.
'Do You Make THESE Mistakes When Picking
a Cart or Kiosk Product?'
So, you ask... what on EARTH does this have to do
with carts and kiosks?
Just yesterday I took a call from a man looking
for a product for the holiday. 'I want to know what's HOT and NEW at the mall
He might as well have asked, 'Where's the JUICE?'
Hey... we ALL want to know what is HOT and
NEW... what's the 'JUICE'! It's human nature.
However, in the process, we often IGNORE the proven
winners that make money year after year!
Are you looking for the JUICE? Or do you want to
If you are looking for products that SELL year after
year... and will MAKE you money... REGISTER for my new 'Product Profile' email list.
(It's free to register!)
I will send you profiles of proven cart and kiosk
products... ones that make money for operators
year after year!
Occasionally, I'll also send you profiles of concepts
that are 'up and coming'... ones that show all the signs
of BECOMING solid, year-after-year winners.
And every once in a long while... I will send you out
the 'juice'... a profile of a new product my intuition tells me is
GOING to be a winner... but isn't quite there yet... for
those of you willing to take a risk. :-)
When you register, I'll also send you a free copy of
my new report entitled...
'Do You Make THESE Mistakes When Picking a
Cart or Kiosk Product?'
(Can you guess where I got the title?)
To be added to the list, and get my free report,
And be profitable!
The Kiosk Expert