A couple of summers ago, I attended something called the Point
Guard College... which is like a basketball camp, but much more
It was five days long... five hours in the classroom, and five
hours in the gym per day... with me just trying to keep up with
100 high school and college athletes half my age.
Every one of the athletes, including me, was there to increase
their basketball ability... to get better.
The director of the Point Guard College couldn't have looked
any LESS like a basketball player. She was a short, 5' 4"
woman who played college and professional women's basketball.
In the first classroom session, she told us how she teaches a"Hoops School" for young, elementary age kids during the
And she said that it wasn't unusual for a second grader to
double their ability within the first hour she spends with
But she made it clear that wasn't going to happen at 'our'
Instead, she told us to think of increasing our 'game' in small
ways... 2% here, 3% there, 5%, 10%, 2%, and so on.
The point was that all of those 'small' improvements can add
up to huge overall gains in ability of 25%, 50% or more...
Increasing the sales on a cart or kiosk isn't that much
different than increasing the ability of a top-flight
Just like a basketball player at any level can improve, any
cart or kiosk has the room to improve as well, and increase
sales in the process.
The key often is to focus on improving your cart in in lots of
little ways; even if those ways might only increase sales 5% or
10% at a time.
Although the impact of any single improvement may seem
minimal, the impact of all these little improvements can result
in overall increase in sales of 25%, 50% or more!
Suggestion of the day:
Focus today on one thing you can do to increase your sales
at least 5% or 10%. Integrate that into what you do.
Once you've integrated the first thing, focus on ANOTHER
thing you can do to increase your sales. Integrate THAT
into what you do.
Continue to make small improvements to your cart or kiosk
that will increase your sales 5% or 10% or more.
You'll likely find that over time, your overall sales will
increase in a big way. Maybe 25%. Perhaps 50%. Likely a lot
P.S. If you would like help improving your sales, I have
a few slots still open this month for my coaching program.
Click here for more details: